Are legacy pledgers genuine?

Are legacy pledgers genuine? Legacy Fundraising: Inside Knowledge Conference May 9th 2016 Are legacy pledgers genuine? This is the question that Adroit will be examining, when presenting analysis work on Capacity’s free wills service.  Adroit will contrast pledger behaviour in the cold and warm markets, exploring why some pledges fail while others turn out to be larger gifts than anticipated.  The analysis will be an update from the last conference held 3 years ago when looking at the profiles ...

New online colour sight test. Are you blind as a bat?

New online colour sight test by iGame A new online colour sight test by iGame allows you to determine how good your colour vision is. The results are graded by animal:- Bat, Mole, Dog, Cat, Tiger, Hawk & off-the-scale Robot. All the guys and girls at Adroit have taken the test and our overall results can be seen below:- Adroit Colour Sight Results iGame say that generally women distinguish colours better than men and this is due to some women having a fourth type of eye cone cell rat ...

R as in BeaRd…PSPP as in pst…open source stats software packages

Open source stats software packages The hypothesis was " Are statisticians more likely to have beards?".  Analysis concluded that in Movember there is an increased likelihood, according to the ZZ top statistical test.  Adroit's hirsute Jonathon Moore & David Dipple both spoke recently at the INSIGHT SIG Conference at Amnesty International on the topic of open source statistical software, in particular focusing on R and PSPP. R in fact is not an exclamation of  agreement from a pirate, but ...

Innovation in Analytics Winners

Gold Award for Innovation in Analytics at The Database Marketing Awards We were delighted to take the Gold Award for Innovation in Analytics at The Database Marketing Awards 2014 with Age UK. The Award was presented by Roisin McCarthy of Datatech (centre); and received by Michelle de Souza and Michelle Gallagher from Age UK, as well as Nigel Magson, David Dipple and Jonathon Moore from Adroit. The project involved the creation of a sophisticated attitudinal supporter segmentation, which Age UK had ...

Adroit shortlisted for Supplier of the Year (again)

Adroit shortlisted for Supplier of the Year at the Institute of Fundraising Insight Awards Adroit are delighted to be shortlisted for Supplier of the Year at the Institute of Fundraising INSIGHT Awards. They have been nominated by Age UK for long-standing work and wide-ranging work with them and also their impact in the nfp sector. Within a relatively short space of time Adroit have become one of the main players in the charity analysis sector, working with over 20+ UK charities, delivering high q ...

Insight creation in the very different world of B2B data

Insight creation in the very different world of B2B data Profiling, segmentation, retention/risk scores, dashboards.  All standard fare, especially if we were talking about consumer data. But we’re not. B2B really is a different ball game, and working with business data presents its own very different set of challenges.  The primary one is to be able to get to a SCV (a single customer view). But is there in B2B – a single view?   Do we want to know the value of Costa Coffee global franchise ...